Archive for advertiser

New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers
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New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers

Hundreds of millions of adults read news and magazine media each week. That finding and many others can be found in the newly released News/Media ... Read More
2023 Market Report Q&A
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2023 Market Report Q&A

This Q&A provides additional background information and answers to common questions about the News/Media Alliance 2023 Market Report: News and Magazine Media: Providing a Trusted, ... Read More
2023 Market Report
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2023 Market Report

The Market Report provides updated research trends and data points that highlight the continued enthusiasm for news and magazine media, as well as the strong ... Read More
2023 Holiday Shopping Ads
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2023 Holiday Shopping Ads

Local shoppers want to know where to find the best deals and coupons this holiday season, and they are turning to your publication for that ... Read More
A Spot of Good Ad Tech News for Publishers
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A Spot of Good Ad Tech News for Publishers

It is not a stretch to say that programmatic advertising and the broader suite of ad tech has harmed publishers in multiple ways. But a ... Read More
News/Media Alliance Releases 2022 Magazine Media Factbook
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News/Media Alliance Releases 2022 Magazine Media Factbook

The News/Media Alliance has released the latest installment of the Magazine Media Factbook. The Factbook provides updated research trends and data points that highlight the ... Read More
Magazine Media Factbook
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Magazine Media Factbook

The News/Media Alliance is pleased to provide the latest installment of the Magazine Media Factbook. The Factbook’s insights on magazine consumption and audience preferences aid ... Read More
News Take Episode 109: The State of Advertising and Local News
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News Take Episode 109: The State of Advertising and Local News

On this episode of News Take, Alliance President & CEO David Chavern talks with Gordon Borrell, founder of Borrell Associates about the state of advertising ... Read More
Facebook Advertisers - Let's Talk
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Facebook Advertisers – Let’s Talk

Our high-quality journalism offers brand safe environments for advertising. Yet news publishers are facing greater challenges than ever due to decreasing advertising revenue resulting from ... Read More
News Media Alliance to Host Next adXchange Meeting in Fort Lauderdale
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News Media Alliance to Host Next adXchange Meeting in Fort Lauderdale

The News Media Alliance will host its next adXchange event on February 24 and 25 at the Embassy Suites Hotel in Fort Lauderdale, FL. A ... Read More